As of Oct. 4 2010, Evan Williams – CEO of Twitter has stepped down to focus on the Product Strategy of Twitter. I didn’t realize they had one. 😉 Hence maybe why he is stepping down to focus on and develop one.
We’ll see what happens with Twitter over the upcoming months but one thing is for sure, they need to make more profits. I know sure as hell I’d be figuring out the best ways to monetize Twitter if I was in charge. (which I never would want to be)
Dick Costolo once the product manager of Google Ads and Co-Founder of Feedburner is taking the helm as the new Twitter CEO.
With Dick being a former product manager of Google Ads I wouldn’t be surprised one bit if we see some new interesting Advertising methods available on Twitter.
I think if done right Twitter has huge potential to monetize their current traffic – Which according to Quantcast is about 55 million people a month.
I think it’s also interesting to note that Twitter’s blog is with Blogger.com? What! Blogger?
Why don’t they create and own their blog, that leaves me stumped. But I am sure there is a very good reason for using Blogger as the platform. Wink Wink, their deal with Google I am sure…
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So Do You think Advertising on Twitter would be a a good ROI on your money or a waste of time?
Let’s all sit back and watch the show unfold…
- Twitter Blog: http://blog.twitter.com/2010/10/newtwitterceo.html
- Dick Costolo: http://www.crunchbase.com/person/dick-costolo